[Past event] Nassau Synagogue’s begins new branding rooted in its rural past
Nassau Synagogue, originally a cobbler’s shop, launches a rebranding campaign to increase regional awareness of its intimate congregation with roots…
The Jewish World Team
2
mins read time
Published by
The Jewish World
Editor’s note: This event has already taken place.
VILLAGE OF NASSAU– Once a cobbler’s shop, since 1913 the building at 12 Albany Ave., Nassau has been home to the Nassau Shul, as locals call it, a continually active congregation that began as the spiritual and cultural center of Nassau’s Jewish farming community.
“Our congregational family today is intimate and diverse,” said Board President Michael Roland. “At any given event, I’ll greet descendants of the founders, families who moved here for the schools, summer vacationers, and professionals from Albany and Troy who enjoy our unassuming warmth.”
The board’s revitalization committee engaged Tanen Directed Advertising, of Norwalk Conn., to lead a year-long rebranding effort to raise regional awareness about the Nassau Shul. September’s direct mail and Facebook ad campaigns invite people to attend High Holiday services at no cost and to check out the refreshed website. “The new logo celebrates this simple building,” said Rhonda Rosenheck, co-chairwoman of the committee with Israel Singer. “The tag line, “The Nassau Shul: Rooted in Our Community,’ plays both to our agricultural roots and our welcoming nature,” she added.
High holiday services are egalitarian, participatory, and open to all in person and by Zoom, with no tickets, fees or membership required. This year, Rosh Hashanah services begin on Sept. 22, at 6:10 p.m. and Yom Kippur services begin on Oct 1.st at 5:30 PM. The traditional Break Fast meal begins at 7:15 p.m. on Oct, 2.
A ramp in back is available for accessibility. Those interested in attending services may register at [www.nassausynagogue.org/5786](http://www.nassausynagogue.org/5786). Parking is available at the nearby hardware store, old service station, or liquor store.
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[Past event] Nassau Synagogue’s begins new branding rooted in its rural past
Nassau Synagogue, originally a cobbler’s shop, launches a rebranding campaign to increase regional awareness of its intimate congregation with roots…
The Jewish World Team
2
mins read time
Published by
The Jewish World
Editor’s note: This event has already taken place.
VILLAGE OF NASSAU– Once a cobbler’s shop, since 1913 the building at 12 Albany Ave., Nassau has been home to the Nassau Shul, as locals call it, a continually active congregation that began as the spiritual and cultural center of Nassau’s Jewish farming community.
“Our congregational family today is intimate and diverse,” said Board President Michael Roland. “At any given event, I’ll greet descendants of the founders, families who moved here for the schools, summer vacationers, and professionals from Albany and Troy who enjoy our unassuming warmth.”
The board’s revitalization committee engaged Tanen Directed Advertising, of Norwalk Conn., to lead a year-long rebranding effort to raise regional awareness about the Nassau Shul. September’s direct mail and Facebook ad campaigns invite people to attend High Holiday services at no cost and to check out the refreshed website. “The new logo celebrates this simple building,” said Rhonda Rosenheck, co-chairwoman of the committee with Israel Singer. “The tag line, “The Nassau Shul: Rooted in Our Community,’ plays both to our agricultural roots and our welcoming nature,” she added.
High holiday services are egalitarian, participatory, and open to all in person and by Zoom, with no tickets, fees or membership required. This year, Rosh Hashanah services begin on Sept. 22, at 6:10 p.m. and Yom Kippur services begin on Oct 1.st at 5:30 PM. The traditional Break Fast meal begins at 7:15 p.m. on Oct, 2.
A ramp in back is available for accessibility. Those interested in attending services may register at [www.nassausynagogue.org/5786](http://www.nassausynagogue.org/5786). Parking is available at the nearby hardware store, old service station, or liquor store.
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ADVERTISEMENT
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[Past event] Nassau Synagogue’s begins new branding rooted in its rural past
Nassau Synagogue, originally a cobbler’s shop, launches a rebranding campaign to increase regional awareness of its intimate congregation with roots…
The Jewish World Team
2
mins read time
Published by
The Jewish World
Editor’s note: This event has already taken place.
VILLAGE OF NASSAU– Once a cobbler’s shop, since 1913 the building at 12 Albany Ave., Nassau has been home to the Nassau Shul, as locals call it, a continually active congregation that began as the spiritual and cultural center of Nassau’s Jewish farming community.
“Our congregational family today is intimate and diverse,” said Board President Michael Roland. “At any given event, I’ll greet descendants of the founders, families who moved here for the schools, summer vacationers, and professionals from Albany and Troy who enjoy our unassuming warmth.”
The board’s revitalization committee engaged Tanen Directed Advertising, of Norwalk Conn., to lead a year-long rebranding effort to raise regional awareness about the Nassau Shul. September’s direct mail and Facebook ad campaigns invite people to attend High Holiday services at no cost and to check out the refreshed website. “The new logo celebrates this simple building,” said Rhonda Rosenheck, co-chairwoman of the committee with Israel Singer. “The tag line, “The Nassau Shul: Rooted in Our Community,’ plays both to our agricultural roots and our welcoming nature,” she added.
High holiday services are egalitarian, participatory, and open to all in person and by Zoom, with no tickets, fees or membership required. This year, Rosh Hashanah services begin on Sept. 22, at 6:10 p.m. and Yom Kippur services begin on Oct 1.st at 5:30 PM. The traditional Break Fast meal begins at 7:15 p.m. on Oct, 2.
A ramp in back is available for accessibility. Those interested in attending services may register at [www.nassausynagogue.org/5786](http://www.nassausynagogue.org/5786). Parking is available at the nearby hardware store, old service station, or liquor store.
ADVERTISEMENT
ADVERTISEMENT
ADVERTISEMENT
[Past event] Nassau Synagogue’s begins new branding rooted in its rural past
Nassau Synagogue, originally a cobbler’s shop, launches a rebranding campaign to increase regional awareness of its intimate congregation with roots…
The Jewish World Team
2
mins read time
Published by
The Jewish World
Editor’s note: This event has already taken place.
VILLAGE OF NASSAU– Once a cobbler’s shop, since 1913 the building at 12 Albany Ave., Nassau has been home to the Nassau Shul, as locals call it, a continually active congregation that began as the spiritual and cultural center of Nassau’s Jewish farming community.
“Our congregational family today is intimate and diverse,” said Board President Michael Roland. “At any given event, I’ll greet descendants of the founders, families who moved here for the schools, summer vacationers, and professionals from Albany and Troy who enjoy our unassuming warmth.”
The board’s revitalization committee engaged Tanen Directed Advertising, of Norwalk Conn., to lead a year-long rebranding effort to raise regional awareness about the Nassau Shul. September’s direct mail and Facebook ad campaigns invite people to attend High Holiday services at no cost and to check out the refreshed website. “The new logo celebrates this simple building,” said Rhonda Rosenheck, co-chairwoman of the committee with Israel Singer. “The tag line, “The Nassau Shul: Rooted in Our Community,’ plays both to our agricultural roots and our welcoming nature,” she added.
High holiday services are egalitarian, participatory, and open to all in person and by Zoom, with no tickets, fees or membership required. This year, Rosh Hashanah services begin on Sept. 22, at 6:10 p.m. and Yom Kippur services begin on Oct 1.st at 5:30 PM. The traditional Break Fast meal begins at 7:15 p.m. on Oct, 2.
A ramp in back is available for accessibility. Those interested in attending services may register at [www.nassausynagogue.org/5786](http://www.nassausynagogue.org/5786). Parking is available at the nearby hardware store, old service station, or liquor store.
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© 2026 The Jewish World · Since 1965 - The Capital Region's gateway to Jewish life
Designed and Developed by Ta-Da Studios
© 2026 The Jewish World · Since 1965 - The Capital Region's gateway to Jewish life
Designed and Developed by Ta-Da Studios
© 2026 The Jewish World · Since 1965 - The Capital Region's gateway to Jewish life
Designed and Developed by Ta-Da Studios
